We make everyday objects a lot less everyday.

After more than 10 years selling products in the gift industry, Everyday Objects founder Tyler Breuer decided it was time to make something of his own. Inspired by pop art, comic books, vintage packaging and things that are just a little bit weird, EO was born from a simple belief: everyday life should be a little more magical.

We look at the ordinary objects around us and imagine what else they could be. A coaster set becomes a houseplant. Bottle brushes disguise themselves as bamboo shoots. A cactus is secretly waiting to scrub your dishes. Our products are always more than meets the eye.

But we don't make novelty for novelty's sake. The joke only works if the product works, too. Functionality is the through line behind everything we create. Our products are designed to surprise you, make you smile, and actually earn their place in your home.

Because sometimes a little unexpected joy can make even the most ordinary parts of your day feel extraordinary.

Household goods, hold the boring.